01
Opportunity cost
Each month without topical coverage is a month competitors index more entities, earn more links, and get cited by AI engines.
SEO & GEO Agency
Grow organic revenue from Google — and get cited by AI search.
Patent-backed semantic SEO and GEO for ecommerce and content-driven brands doing $500K+ ARR. We forecast revenue per cluster, then execute — starting with a free audit on your domain.
Limited founding client slots — boutique by choice, real expert time on each account.
Free patent-backed SEO & GEO audit on your domain. No commitment.
Great4Rated Great on Trustpilot
Teams trust us for SEO grounded in evidence — not agency hype.
Based on 4 reviews
Read verified reviews
+312%
Organic traffic · verified in Search Console
@LudovicRrd
9+ yrs in SEO · you work with me directly
Agency or freelancer reselling SEO? See our white-label partnership · See how our method works
Performance guaranteed in writing — or we work free, then refund. See the guarantee
// sound familiar?
Does this sound familiar?
Cold traffic converts when prospects see their problem before your method.
- 01
You have traffic but sales haven't moved — reports show clicks, not cash.
- 02
Agency decks you no longer read — vanity rankings, no revenue line.
- 03
Revenue stalls while ad costs climb — too dependent on paid.
- 04
Competitors publish 10× more and win AI citations you never appear in.
- 05
Every SEO pitch sounds the same — opinions, no patents, no falsifiable claims.
// the real cost
Every month you wait, authority compounds — for them, not you.
02
SEO compounds
Organic is one of the few channels where work stacks. Delaying 6 months doesn't pause the game — it puts you 6 months behind.
03
Paid gets more expensive
While you wait, CAC rises and margins shrink. The fix isn't more budget — it's owning demand in search and AI answers.
The gap widens every quarter you wait.
// our results
Numbers that speak.
We measure our success through our clients' growth — verified on their own Search Console data.
+312%
Organic traffic gained
Measured in Google Search Console, B2C client over 14 months
Client · e-commerce
Organic traffic · last 12 months
live · Google Search Console
Replace with a real anonymized Search Console screenshot in lib/services.ts → gscProof.imageSrc
// our approach
SEO as a scientific discipline.
Most agencies guess. We run a closed loop — explore, hypothesize, test, analyze — with every step grounded in Google's patents and published research. No folklore. No guru vibes.
// our stance
What we reject — and what we stand for.
No guru folklore. No black boxes. Only evidence you can verify on your own domain.
What we reject
- 01SEO sold as opinion and guru folklore
- 02Monthly PDFs with position charts nobody acts on
- 03Black-box strategies you can't verify or falsify
- 04Vanity metrics that ignore revenue and pipeline
What we stand for
- Patents, docs, and peer-reviewed research — not hot takes
- Falsifiable claims you can test on your own domain
- ROI framing: revenue, leads, and pipeline — not just traffic
- GEO and AI citations as measurable outcomes, not buzzwords
// our approach
SEO, GEO — one method.
We make you the most relevant, most credible source in Google and in generative engines.
01Semantic
Semantic SEO
We build topical authority the way search engines actually read the web — around entities, relationships, and complete topic coverage, not isolated keywords. Topical maps, entity optimization, and content architecture that make you the most relevant source in your niche.
NextPatents
02Patents
Patent-Based SEO
Our strategy is grounded in Google's own patents and official documentation, not guru opinions. We translate what the patents reveal about ranking systems into concrete, testable actions — so every decision is backed by evidence.
NextGEO
03GEO
Generative Engine Optimization (GEO)
We optimize your brand to be retrieved, cited, and recommended by AI search engines — ChatGPT, Perplexity, Google AI Overviews — using entity authority and source-worthy content grounded in RAG and GEO research.
// our expertise
Complete SEO solutions.
A holistic approach to organic search, anchored in scientific literature and patents published by Google.
// disciplines
01
Patent-backed
SEO Audit
Deep site analysis — technical, content, and authority. Cross-referenced with contextual authority signals described in Google's patents.
- Full crawl & indexation review
- Content & semantic gap mapping
- Backlink profile analysis
- Patent-signal benchmarking
- Competitor authority comparison
- Prioritized action roadmap
02
Patent-backed
Semantic SEO
Meaning modeling through contextual vectors, entities, and embeddings — directly inspired by Google research papers (BERT, MUM, Transformer).
- Entity extraction mapping
- Topical map build
- Semantic gap analysis
- Embedding overlap check
- Content cluster architecture
- Knowledge graph alignment
03
Patent-backed
On-Page SEO
Tags, content, and internal linking calibrated on PageRank principles and topical coherence from Google's published work.
- Title & meta optimization
- Header structure audit
- Internal link flow mapping
- PageRank redistribution plan
- Schema markup implementation
- Topical coherence rewrites
04
Patent-backed
Local SEO
Google Business Profile optimization, local citations, and proximity strategy to dominate your geographic market.
- GBP profile optimization
- NAP consistency audit
- Local citation building
- Review acquisition strategy
- Location page optimization
- Local schema markup
05
Patent-backed
Technical SEO
Performance, Core Web Vitals, site structure, and indexation — foundations tuned to official Google Search guidelines.
- Core Web Vitals fixes
- Crawl budget optimization
- Site architecture cleanup
- Index bloat pruning
- Canonical & redirect audit
- XML sitemap tuning
06
Patent-backed
Content Marketing
Content aligned with quality principles — author authority, sources, experience — documented in Google Search guidelines.
- Content brief creation
- E-E-A-T signal strengthening
- Source & citation strategy
- Editorial calendar planning
- Author authority pages
- Quality rubric scoring
// where you start
A free patent-backed audit on your domain — delivered in 24 hours.
Not a generic PDF. We analyze your site against semantic gaps, technical issues, and GEO citation opportunities. You get a prioritized action list you can verify yourself.
- Semantic & entity gap analysis vs. your top competitors
- Technical SEO issues ranked by patent-aligned impact
- GEO visibility check — how AI engines would cite (or skip) your brand
- Revenue forecast by keyword cluster (placeholder until real data)
- Top 5 prioritized actions with expected effort and impact
Sample audit excerpt
Semantic gap
Missing entity coverage on 12 subtopics your top competitor owns — topical map attached.
Technical
Crawl budget leak on faceted URLs; internal PageRank not reaching 8 revenue pages.
GEO opportunity
Brand entity weak in AI retrieval — 3 source-worthy content formats recommended.
Free. No commitment. Replace this excerpt with a real sample when ready.
See it on your own domain.
Enter your site URL and we'll send a patent-backed SEO & GEO audit to your inbox within 24 hours.
Limited founding client slots — boutique by choice, real expert time on each account.
Free patent-backed SEO & GEO audit on your domain. No commitment.
// how we work
From audit to authority.
Step 01
Step 02
Step 03
Step 04
Free Audit
Enter your domain and receive a patent-backed SEO & GEO audit within 24 hours. Then book a 30-minute call to walk through the findings live.
24h deliverySEO + GEO gapsLive call walkthrough
Semantic Strategy
We build your topical map and prioritize the entities and topics that move rankings and AI citations, backed by patent and GEO research.
Topical mapEntity prioritiesPatent-backed plan
Execution
Content architecture, on-page optimization, and technical fixes — implemented and tracked against clear targets.
On-page fixesContent architectureTechnical SEO
Measure & Scale
We measure what works, double down on it, and expand your topical authority across the niche month over month.
Rank & revenue trackingDouble down on winsNiche expansion
01
Free Audit
Enter your domain and receive a patent-backed SEO & GEO audit within 24 hours. Then book a 30-minute call to walk through the findings live.
24h deliverySEO + GEO gapsLive call walkthrough
02
Semantic Strategy
We build your topical map and prioritize the entities and topics that move rankings and AI citations, backed by patent and GEO research.
Topical mapEntity prioritiesPatent-backed plan
03
Execution
Content architecture, on-page optimization, and technical fixes — implemented and tracked against clear targets.
On-page fixesContent architectureTechnical SEO
04
Measure & Scale
We measure what works, double down on it, and expand your topical authority across the niche month over month.
Rank & revenue trackingDouble down on winsNiche expansion
// our results
Numbers that speak.
We measure our success through our clients' growth — verified on their own Search Console data.
// case studies
Results in € and leads — not just percentages.
Client names withheld by NDA. Replace with verified figures and named logos when available.
E-commerce
D2C ecommerce · NDA
Baseline · €420K/mo revenue · 62% from paid ads
Organic was flat for 18 months while CAC climbed. Leadership wanted a channel that compounds without ad spend inflation.
- Topical map across 140 entity clusters
- Internal linking rebuild on PageRank principles
- GEO source-worthy content for AI citations
+€186Kmonthly organic-attributed revenue
+214qualified leads / month
+312%organic traffic (GSC)
“We stopped debating SEO and started forecasting revenue by cluster.”
Read full case studySaaS
B2B SaaS · NDA
Baseline · 12 demo requests/mo from organic · $2.1M ARR
Ranking for bottom-funnel terms but invisible on category-defining queries competitors owned.
- Entity-first content architecture
- Patent-aligned technical fixes (crawl + relevance)
- Comparison & citation pages for GEO
+€94Kpipeline from organic (annualized)
×3.2demo requests from SEO
Top 3on 28 strategic queries
“First agency that showed us revenue per keyword cluster, not vanity rankings.”
Read full case studyMedia
Content publisher · NDA
Baseline · 850K sessions/mo · RPM declining
Traffic without monetization — ad RPM down, newsletter growth stalled.
- Semantic cluster expansion (47 new hubs)
- Schema + entity markup overhaul
- AI Overview citation optimization
+€62Kincremental ad + sponsor revenue / mo
+41%newsletter signups from organic
+178%AI citation mentions (tracked)
Client · e-commerce
Organic traffic · last 12 months
live · Google Search Console
Replace with a real anonymized Search Console screenshot in lib/services.ts → gscProof.imageSrc
+312%
Organic traffic gained
Measured in Google Search Console, B2C client over 14 months
Top 3
Positions targeted
On each client's strategic queries
×3
Traffic multiplier
Average organic growth on managed accounts
Boutique
By choice
Limited number of clients — real expert time on each
Trustpilot reviews
What clients say on Trustpilot
Really good
“Really good. Ludovic helped me achieve the results I wanted for my website. My website actually ranked higher than I expected. Great job.”
You've been a game-changer for my business, guys.
“Since Google's last update in May, the click-through rate on my website has increased by 34%. The tool and the team are very effective. I'm glad I didn't let my skepticism get the better of me. You've been a game-changer for my business, guys.”
TrustScore 4.0 · 4 reviews on Trustpilot
Proof from real teams
Client names withheld by request — read verified reviews on Trustpilot.
Client · NDA
×3
organic traffic
“They transformed our online presence. In 6 months our organic traffic tripled and our qualified leads doubled.”
V
Verified clientMarketing Director · E-commerce brand
Client · NDA
+45%
online revenue
“Reactive, transparent, and above all effective. Our online revenue grew 45% thanks to their work.”
V
Verified clientCo-founder · B2B SaaS
Client · NDA
#1
on key queries
“With semantic SEO we now rank first on every key query in our space. Excellent work.”
V
Verified clientFounder · Consulting firm
// who you'll work with
I'm @LudovicRrd — I read the patents so you don't have to.
@LudovicRrd
I turn Google's patents into SEO & GEO that actually ranks.
Founder · SEO & GEO Agency · The SEO Papers
Paris, France
9+ years
SEO & digital marketing
Former agency founder · ecommerce & B2B
Patent-backed
Method you can verify
Google patents, docs & peer-reviewed research
Founder-led
No bait-and-switch
Real expert time on your account
Semantic SEOGenerative Engine Optimization (GEO)Patent-based SEOE-commerce SEOTechnical SEO
Every strategy we build traces back to Google's published research and filed patents — not guru opinions. You get a patent-backed audit on your domain, then hands-on execution if we're a fit.
Before The SEO Papers, I spent 9+ years founding and running a digital marketing agency across SEO, content, and paid media for ecommerce and B2B teams. I kept seeing the same gap: what practitioners believe vs. what Google's patents and research actually describe. This agency exists to close that gap.
You work with me directly — boutique by choice, limited client slots. The same method is proven in public on @TheSEOPapers (YouTube + newsletter) so you can verify the approach before we ever talk.
Public research every week — patent deep dives, myth busters, and testable patterns.
Experience
2026 — today
CurrentFounder & Host
The SEO PapersNewsletter and YouTube on algorithm updates, AI Overviews, and GEO — backed by Google's patents and official documentation. Patent deep dives, myth busters, testable patterns.
2026 — today
CurrentFounder
Topical OSAI semantic SEO platform — seven AI agents apply 392 patent-based rules to read patents, map topical clusters, and write content briefs, so one person can do the work of a full SEO team. Free to start.
2026 — today
CurrentFounder · SEO & GEO Agency
The SEO PapersPatent-backed SEO & GEO for ecommerce and content-driven sites. Free audit on your domain, then hands-on retainer partnerships — founder-led, boutique by choice.
2016 — 2025
Founder & CEO
Digital Marketing Partner
Digital marketing agency — SEO, content, paid media, and lead generation for B2B and B2C clients across France.
Tools & sources we work with:
Google Search ConsoleGoogle Analytics 4AhrefsScreaming FrogLooker Studiopatents.google.comarxiv.orgPerplexityChatGPT
// the falsifiable guarantee
Performance guaranteed — in writing
A guru never guarantees anything. A method does.
Our strategy traces to patents and published research — so we're confident enough to put our fee on the outcome. Here's the guarantee in plain terms, with the conditions that make it real.
01
Day 90 · leading indicators
Momentum, or we work free
Within 90 days you see measurable movement in Search Console — rising impressions, queries entering the top 20, more indexed pages. If the leading indicators don't move, we keep working at no charge until they do.
02
Month 6 · the outcome
Up to 2× qualified organic traffic
We agree on a target relative to a baseline measured in your Search Console on day one — up to doubling your qualified organic traffic. Not there at month 6? We keep working free until you reach it.
03
The safety net · refund
Or your money back
If the agreed target still isn't met after the free-work period, we refund our fees. You carry none of the risk of testing the method on your own domain.
// conditions of validity
A guarantee without terms is a bluff. Ours is a two-way contract — here's what we need from you to honor it.
- You implement our recommendations within the agreed timeline — the clock pauses if implementation is delayed on your side.
- No black-hat tactics or link buying on your side while we work — it corrupts the experiment.
- No changes to the site outside the agreed scope without sign-off, so nothing we build gets broken.
- You give us the access we need — Search Console, analytics, and your CMS.
- The baseline is measured in Search Console on day one; the target is relative to it.
- Your site has no active manual penalty at the start, and your niche isn't in an excluded category.
Exact targets, timelines, and caps are written into your agreement on the audit call. No surprises, no fine-print games.
// investment
Start where you are. Scale when the ROI is clear.
Begin with a consulting session and free audit. Move to a retainer when the business case is proven — no mystery packages.
SEO Consulting
€99/ 45 min
Patent-backed audit on your domain, then a focused working session on your priorities.
- Free SEO & GEO audit on your domain (delivered within 24h)
- 45-min live walkthrough of findings and roadmap
- Top actions ranked by impact and effort
- Recording + written summary
- €99 credited toward your first retainer month
Most popular
Growth retainer
€1,199/mo
or €999/mo with 3-month prepay — save €600
Hands-on execution for brands ready to grow organic revenue — leave anytime.
- Ongoing SEO & GEO execution on your roadmap
- Topical maps, content briefs, on-page + technical SEO
- Monthly reporting tied to revenue & leads
- No commitment — cancel anytime
Scale
from €2,900/mo
Expanded scope for multi-market brands, high-velocity content, and dedicated founder time.
- Everything in Growth retainer
- Multi-market / international SEO & GEO (hreflang, local entities)
- High-velocity content operations and editorial QA
- Dedicated founder strategy time and priority SLA
Consulting fee is credited toward your first retainer month. Growth: no commitment, cancel anytime — or prepay 3 months at €999/mo and save €600. Scale pricing is scoped on your audit call.
// faq
Frequently asked questions
Everything you need to know about working with us.
// step 2 · limited slots
Walk through your audit on a free call.
Already requested your audit? Book a 30-minute call and we'll review the findings live on your site — no obligation.
Limited founding client slots — boutique by choice, real expert time on each account.
- A live look at your site's biggest semantic and technical gaps
- The patent-backed opportunities your competitors are missing
- A clear, prioritized next step — whether you work with us or not
Free patent-backed SEO & GEO audit on your domain. No commitment.
Free call. No commitment. Just data-backed advice.