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Privacy Policy

Last updated: June 2026

The short version

We only collect what we need to send you the newsletter or reply to you. We never sell your data, and you can unsubscribe or ask us to delete your information at any time.

What we collect

  • Newsletter: your email address, so we can send the weekly briefing and a welcome email.
  • Booking a call: any details you share when you book or during the call (handled via our scheduling provider).
  • Analytics: privacy-friendly, aggregated usage data (page views and anonymous events) to understand what's useful. No selling, no cross-site ad tracking.

How we use it

To deliver the newsletter, respond to your messages, run a free audit if you request one, and improve the site. We do not use your data for unrelated purposes.

Who we share it with

We rely on trusted processors to operate: an email delivery provider (Resend) for the newsletter, a scheduling provider for calls, and Vercel for hosting and analytics. They only process data on our behalf. We never sell your data.

Your choices

Every email includes a one-click unsubscribe link. You can also email us to access, correct, or delete your data. We keep newsletter data only as long as you stay subscribed.

Contact

Questions about your data? Reach out via our channel or reply to any newsletter email and we'll help.